Skandia's Concept

Creating financial security and freedom of choice is at the heart of Skandia’s business. We aim to help our customers secure their long-term savings – based on their individual needs and circumstances. Unit-linked assurance is our primary business, but we are also strong in traditional life assurance and are growing in mutual funds. In some markets we also provide banking and healthcare insurance.

Proven business model with clear focus

We have chosen to focus on specific parts of the long-term savings value chain – fund selection, concept development, product packaging, service and marketing. We work with leading external investment managers around the world and usually with independent distributors.

In our chosen areas we have developed market-leading expertise and business processes. This specialisation gives us clear customer focus, lower capital requirement, and enables us to adapt swiftly to developments in the marketplace, and to changes in our customers’ individual circumstances. This clarity of focus gives us a competitive edge, while giving our customers access to highly specialised resources.